Influence,-New-and-Expanded
Influence,-New-and-Expanded
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Influence, New and Expanded

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د.ت 40.000
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Description

You’ll learn Cialdini’s Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you’ll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else.

Cialdini’s Principles of Persuasion:

  • Reciprocation
  • Commitment and Consistency
  • Social Proof 
  • Liking 
  • Authority
  • Scarcity
  • Unity, the newest principle for this edition

Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—including a three-year field study on what leads people to change—Influence is a comprehensive guide to using these principles to move others in your direction.

Fast Delivery Across Tunisia

Receive your order within 24 hours anywhere in Tunisia. Reliable delivery service for a smooth shopping experience.

Quality Content, Every Time

Our collection focuses on high-value books and resources chosen to provide actionable knowledge, clear ideas, and meaningful learning experiences.

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