{"title":"E-Commerce","description":"","products":[{"product_id":"influence-new-and-expanded","title":"Influence, New and Expanded","description":"\u003cp\u003eYou’ll learn Cialdini’s Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you’ll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else.\u003c\/p\u003e\n\u003cp\u003eCialdini’s Principles of Persuasion:\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eReciprocation\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eCommitment and Consistency\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eSocial Proof \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eLiking \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eAuthority\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eScarcity\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eUnity, the newest principle for this edition\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUnderstanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—including a three-year field study on what leads people to change—\u003cspan class=\"a-text-italic\"\u003eInfluence \u003c\/span\u003eis a comprehensive guide to using these principles to move others in your direction.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317445841068,"sku":null,"price":40.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19775_influence-new-and-expanded.png?v=1779964019"},{"product_id":"the-everything-store","title":"The Everything Store","description":"\u003cp\u003eAmazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators -- Jobs, Gates, Zuckerberg -- Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eThe Everything Store\u003c\/span\u003e is the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317446037676,"sku":null,"price":35.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19778_the-everything-store.png?v=1779964020"},{"product_id":"made-to-stick","title":"Made to Stick","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e“Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution—can learn from this book.”—\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eThe Washington Post\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eMark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.”\u003c\/p\u003e\n\u003cp\u003eIn \u003cspan class=\"a-text-italic\"\u003eMade to Stick\u003c\/span\u003e, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eMade to Stick\u003c\/span\u003e will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.\u003c\/p\u003e\n\u003cp\u003eProvocative, eye-opening, and often surprisingly funny, \u003cspan class=\"a-text-italic\"\u003eMade to Stick\u003c\/span\u003e shows us the vital principles of winning ideas—and tells us how we can apply these rules to making our own messages stick.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317446365356,"sku":null,"price":35.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19781_made-to-stick.png?v=1779964021"},{"product_id":"100m-offers","title":"$100M Offers","description":"\u003cp\u003eHere’s exactly what this book will show you how to do:\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eHow To Charge a Lot More Than You Currently Are…\u003c\/span\u003e\u003cbr\u003e\na- The Tiny Market Big Money Process we use to laser focus on niche markets overflowing with cash\u003cbr\u003e\nb- The “Unfair” Pricing formula….how we 100x’d our pricing (and got more people to say yes….for real)\u003cbr\u003e\nc- The Value Flip...so you never get price compared again (that’s a promise)\u003cbr\u003e\nd- The Virtuous Cycle of Price...use it to outspend your competition (for good) while using your product to attract the best talent 2.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eHow To Make Your Product So Good, Prospects Find A Way To Pay For It\u003c\/span\u003e\u003cbr\u003e\na- The Unbeatable Value Equation….to make what you sell worth more than your prospects have ever received\u003cbr\u003e\nb- The Delivery Cube….to make delivering your products and services cost less but provide more\u003cbr\u003e\nc- The Trim \u0026amp; Stack Hack….to maximize profit using the absolute best delivery methods. (This has never been shared publicly and was how we made $17M in profit on $28M in revenue in a year when I was 28 years old) 3.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eHow To Enhance Your Offer So Much, Prospects Buy Without Hesitating\u003c\/span\u003e\u003cbr\u003e\na- The Scarcity Stack….how to use the three different types of scarcity in every offer you make (without lying) to get people to buy the moment you ask\u003cbr\u003e\nb- The “Everyday” Urgency Blueprint... to get prospects to buy RIGHT NOW, using everyday life to create real, ethical time pressure\u003cbr\u003e\nc- Unbeatable Bonuses...and watch your prospects' hesitations melt away as they begin reading their credit cards to you before you even finish!\u003cbr\u003e\nd- God-mode Guarantees...so good they make anyone say yes (even people who would never normally consider buying). I’ll show you how to stack and layer all 4 types of guarantees together. I even give you my 13 favorite guarantees word-for-word to swipe for yourself.\u003cbr\u003e\ne- Magic Naming Formula to get the absolute highest response rates and conversion rates from everything you do to get new clients \u003cspan class=\"a-text-italic\"\u003eand so much more…\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe methods contained within this book are \u003cspan class=\"a-text-bold\"\u003eso simple, so instantaneous,\u003c\/span\u003e and \u003cspan class=\"a-text-bold\"\u003eso effective\u003c\/span\u003e, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offer method worked when you start hearing “What do I need to do to move forward?” ...before you even ask for the sale.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317447741612,"sku":null,"price":40.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19757_100m-offers2.png?v=1779964025"},{"product_id":"12-months-to-1-million","title":"12 Months to $1 Million","description":"\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content a-expander-content-expanded\" data-expanded=\"true\"\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eThis is the road map to a seven-figure business . . . in one year or less\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe word \"entrepreneur\" is today's favorite buzzword, and any aspiring business owner has likely encountered an overwhelming number of so-called \"easy paths to success.\"\u003c\/p\u003e\n\u003cp\u003eThe truth is that building a real, profitable, sustainable business requires thousands of hours of commitment, grit, and hard work. It's no wonder why more than half of new businesses close within six years of opening, and fewer than 5 percent will ever earn more than $1 million annually. \u003cspan class=\"a-text-italic\"\u003e12 Months to $1 Million\u003c\/span\u003e condenses the startup phase into one fast-paced year that has helped hundreds of new entrepreneurs hit the million-dollar level by using an exclusive and foolproof formula.\u003c\/p\u003e\n\u003cp\u003eBy cutting out the noise and providing a clear and proven plan, this roadmap helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy.\u003c\/p\u003e\n\u003cp\u003eThis one-year plan will guide you through the three stages to your first $1 million:\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\n\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-list-item\"\u003eThe Grind (Months 0-4): This step-by-step plan will help you identify a winning product idea, target customers that are guaranteed to buy, secure funding, and take your first sale within your first four months.\u003c\/span\u003e\u003c\/span\u003e \u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-list-item\"\u003eThe Growth (Months 5 - 8): Once you're in business, you will discover how to use cheap and effective advertising strategies to get your product to at least 25 sales per day, so you can prove you have a profitable business.\u003c\/span\u003e\u003c\/span\u003e \u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-list-item\"\u003eThe Gold (Months 9-12): It's time to establish series of products available for sale, until you are averaging at least 100 sales per day, getting you closer to the million-dollar mark every single day.\u003c\/span\u003e\u003c\/span\u003eThrough his training sessions at Capitalism.com, Ryan Daniel Moran has helped new and experienced entrepreneurs launch scalable and sustainable online businesses. He's seen more than 100 entrepreneurs cross the seven-figure barrier, many of whom go on to sell their businesses.\n\u003cp\u003eIf your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business and be in a position to call your own shots \u003cspan class=\"a-text-italic\"\u003efor life.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\"\u003e\u003c\/div\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317447938220,"sku":null,"price":35.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19760_12-months-to-1-million.png?v=1779964026"},{"product_id":"building-a-storybrand","title":"Building a StoryBrand","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eMore than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew York Times\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e bestselling author and marketing expert Donald Miller. And they are making millions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIf you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.\u003c\/p\u003e\n\u003cp\u003eIn a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.\u003c\/p\u003e\n\u003cp\u003eThe StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.\u003c\/p\u003e\n\u003cp\u003eIn \u003cspan class=\"a-text-italic\"\u003eBuilding a StoryBrand\u003c\/span\u003e, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.\u003c\/p\u003e\n\u003cp\u003eHis proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. \u003cspan class=\"a-text-italic\"\u003eBuilding a StoryBrand\u003c\/span\u003e does this by teaching you:\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eThe seven universal story points all humans respond to;\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eThe real reason customers make purchases;\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eHow to simplify a brand message so people understand it; and\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eHow to create the most effective messaging for websites, brochures, and social media.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, \u003cspan class=\"a-text-italic\"\u003eBuilding a StoryBrand\u003c\/span\u003e will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317448102060,"sku":null,"price":35.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19766_building-a-storybrand.png?v=1779964026"},{"product_id":"ecommerce-evolved","title":"Ecommerce Evolved","description":"\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eEcommerce Evolved\u003c\/span\u003e contains a \u003cspan class=\"a-text-bold\"\u003esimple, repeatable, and proven formula\u003c\/span\u003e to help you build, grow and scale a wildly profitable ecommerce business in today’s competitive market.\u003c\/p\u003e\n\u003cp\u003eYou will find \u003cspan class=\"a-text-bold\"\u003ezero theory\u003c\/span\u003e inside this book. Tanner Larsson has distilled years of research and practical in-the-trenches ecommerce experience into a hard hitting ecommerce blueprint.\u003c\/p\u003e\n\u003cp\u003eThe book is broken up into four distinct parts, each of which contains a focused set of chapters:\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eThe book kicks off with the \u003cspan class=\"a-text-bold\"\u003e12 Principles of Ecommerce\u003c\/span\u003e that we've developed after working with over 10,000 different businesses. These 12 principles are what differentiate the thriving ecommerce businesses from the mediocre ones. (and we can almost guarantee you're violating more than half of them!).\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003ePart 1\u003c\/span\u003e on \u003cspan class=\"a-text-bold\"\u003eEvolved Strategy\u003c\/span\u003e is where we pull back the curtain, take you behind the scenes, and show you how 7-, 8- and 9-figure ecommerce businesses really work.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003ePart 2\u003c\/span\u003e on \u003cspan class=\"a-text-bold\"\u003eEvolved Intelligence\u003c\/span\u003e deals with the most underutilized aspect of most ecommerce businesses...your data.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003ePart 3\u003c\/span\u003e on \u003cspan class=\"a-text-bold\"\u003eEvolved Marketing\u003c\/span\u003e is where you'll learn how to leverage your business's structure and your data to build systematic and highly automated marketing campaigns for both the front end and back end of your business. These efforts produce massive returns on investment.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eEcommerce Evolved\u003c\/span\u003e takes you through the exact same processes my high level clients and I go through as we restructure their businesses for maximum growth, profitability and most importantly, longevity.\u003c\/p\u003e\n\u003cp\u003eAs an added benefit… \u003cspan class=\"a-text-italic\"\u003eEcommerce Evolved\u003c\/span\u003e is also the key that unlocks \u003cspan class=\"a-text-bold\"\u003eaccess to my private ecommerce community.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eUntil now, this has been a secret group of ecommerce professionals where we talk shop, strategize and grow our businesses through the collective genius of the group.\u003c\/p\u003e\n\u003cp\u003eThis book is literally the \u003cspan class=\"a-text-bold\"\u003estep-by-step blueprint\u003c\/span\u003e to building a successful and highly profitable ecommerce business and the private community is the support group that can help you along the way.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317448364204,"sku":null,"price":35.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19769_ecommerce-evolved.png?v=1779964027"},{"product_id":"hooked","title":"Hooked","description":"\u003cp\u003eHow do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?\u003c\/p\u003e\n\u003cp\u003eIn \u003cspan class=\"a-text-italic\"\u003eHooked\u003c\/span\u003e, Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.\u003c\/p\u003e\n\u003cp\u003eBased on years of research, consulting, and practical experience, Eyal wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products.\u003c\/p\u003e\n\u003cp\u003eEyal provides readers with:\u003cbr\u003e\n• Practical insights to create user habits that stick.\u003cbr\u003e\n• Actionable steps for building products people love.\u003cbr\u003e\n• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eHooked\u003c\/span\u003e is for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.\u003c\/p\u003e\n","brand":"growthpress","offers":[{"title":"Default Title","offer_id":46317448495276,"sku":null,"price":35.0,"currency_code":"TND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/3858\/7052\/files\/19772_hooked.png?v=1779964028"}],"url":"https:\/\/growthpress.store\/collections\/e-commerce.oembed","provider":"growthpress","version":"1.0","type":"link"}